Political Polling – 26th November 2013

26th November 2013

35% would vote Labour if a general election were held tomorrow vs. 28% for the Conservatives, 19% for UKIP and 8% for the Liberal Democrats.

Voting Intention Tracker
Voting Intention Tracker (including UKIP)

  % Change
Conservative 28 n/c
Labour 35 -2
Liberal Democrats 8 -1
Other parties 29 +3

Other Parties (breakdown)

  % Change
UKIP 19 +3
Green 4 n/c
SNP 4 n/c
BNP 1 n/c
Plaid Cymru 1 n/c
Other 1 n/c

Approval ratings

  • All three leaders’ net approval ratings have dropped, in particular David Cameron’s rating which goes down from -15% to -18%, and Nick Clegg’s which drops two points to -46%
  • Ed Miliband’s net approval score has dropped slightly by one point to -23%
  % Approve % Disapprove Net rating Net rating (own party)
David Cameron 33% 51% -18% +77%
Ed Miliband 24% 47% -23% +49%
Nick Clegg 14% 60% -46% +40%

Opinium Research carried out an online survey of 1,941 GB adults aged 18+ from 26th to 29th November 2013. Results have been weighted to nationally representative criteria.

Interview Method and Sample

This survey is conducted online by CAWI (computer aided web interviewing), using Opinium’s online research panel of circa 30,000 individuals. This research is run from a representative sample of GB adults (aged 18+ in England, Scotland and Wales). The sample is defined from pre-collected registration data containing gender, age (18-34, 35-54, and 55+), region (North East, North West, Yorkshire and Humberside, East Midlands, West Midlands, East of England, London, South East, South West, Wales, and Scotland), working status and social grade to match the latest published ONS figures.

Opinium also takes into account differential response rates from the different demographic groups, to ensure the sample is representative.