Political Polling – 13th January 2015

13th January 2015

Labour remain on 33% while the Conservatives drop to 28%.

The Liberal Democrats drop to 7% while the Greens have risen by two points to 6%.

UKIP have gained three points to reach a recent high of 20%.

Voting Intention Tracker
Voting Intention Tracker (including UKIP and Greens)

  % Change
Conservative 28 -4
Labour 33 n/c
Liberal Democrats 7 -1
Other parties 32 +5

Other Parties (breakdown)

  % Change
UKIP 20 +3
Green 6 +2
SNP 5 +1
BNP 1 n/c
Plaid Cymru 0 -1
Other 1 n/c

Approval ratings

Nigel Farage has pulled slightly ahead of David Cameron who has dropped to -11% but is still well ahead of Ed Miliband who remains on -29%.

  % Approve % Disapprove Net rating Net rating (own party)
David Cameron 36% 47% -11% +85%
Ed Miliband 22% 51% -29% +34%
Nick Clegg 16% 61% -45% +40%
Nigel Farage 33% 42% -9% +80%

Opinium Research carried out an online survey of 1,966 GB adults aged 18+ from 13th to 16th January 2015. Results have been weighted to nationally representative criteria.

Interview Method and Sample

This survey is conducted online by CAWI (computer aided web interviewing), using Opinium’s online research panel of circa 30,000 individuals. This research is run from a representative sample of GB adults (aged 18+ in England, Scotland and Wales). The sample is defined from pre-collected registration data containing gender, age (18-34, 35-54, and 55+), region (North East, North West, Yorkshire and Humberside, East Midlands, West Midlands, East of England, London, South East, South West, Wales, and Scotland), working status and social grade to match the latest published ONS figures.

Opinium also takes into account differential response rates from the different demographic groups, to ensure the sample is representative.