Parents putting children at risk of sunburn

In some of our latest research with the Met Office, we found there are a large proportion of parents putting their children at risk of cancer by not properly applying sun protection.

According to the survey of 1,001 parents with children under the age of 11, one in five waited until their child was starting to burn before applying sunscreen, which is worrying when sunburn in childhood increases the risk of skin cancer in later life. A further one in 14 parents had never put sunscreen on their children and the same proportion encouraged children to use a sunbed.

Despite the dangers of getting a tan, the research also found that a third of parents thought that a tan was a healthy sign and almost half wrongly believed that it was possible to feel the strength of the UV rays that harm the skin.

Read more about this research in this article from The Times.