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PR & Communications

Opinium works with numerous PR & Communications teams both inhouse and at agencies around the UK.

We have a wide experience in generating research specifically for PR and communications teams, offering an extensive range of bespoke or omnibus research solutions, whether it is regionally, nationally or internationally, to produce quick and accurate data to enhance any PR campaign.

Our offering is able to provide the highest level of research acumen coupled with a wide-ranging media knowledge to maximise the value of the research to any individual campaign or wider PR strategy.

We advise on the best research methodology and project parameters and regularly combine different specialised teams within the company to guarantee the highest level of expertise for any project. As standard we will: create or advise upon potential research angles, recommend respondent type and size of sample, fully draft (or just edit) the questionnaire, provide a written summary of the results and check press releases or reports.