X Changing

The Need

Opinium was commissioned by X changing, a global Fintech company, to carry out one of the biggest international studies of senior procurement professionals to help them better understand the current state of the industry its role and challenges.

Our Approach

Between January and March 2015, Opinium carried out 830 telephone interviews with procurement decision makers across five geographic markets: France, Germany, Spain, the UK and the US

The Outcome

Championed by the CEO, our research was used as a key platform to showcase X changing as thought leader in this space and an authoritative voice of the industry.